The founder of Hwy331.com is Kerri Parker, a Walton County resident for over 25 years who lives in the city limits of DeFuniak Springs. Throughout her corporate career, Kerri was responsible for marketing and communications. In her various roles, one common denominator brought her the most satisfaction, creating digital marketing to support community objectives. From overseeing website development to managing social channels, Kerri has created award-winning content for more than two decades. After leaving the corporate world in 2022, Kerri secured clients that enabled her to foster her creativity and concentrate on results-driven marketing. Through her company, Do GOOD Media, Kerri launched her dream endeavor, Hwy331.com, in September 2023.

Hwy331.com is a marketing engine. Unique to Hwy331.com, the website is focused on businesses and events north of the bay in Walton County, Florida. The website traffic is propelled by followers who share content provided by Hwy331.com. When people share Hwy331.com stories and featured events it helps directly increase awareness about businesses and events north of the bay.

After one month of service, Hwy331.com and its respective channels are positively impacting the north side of the bay communities. The website and social channels are gaining loyalists who are following, subscribing and listening to the new Hwy 331 podcast.

“Hwy331.com is not a job for me. It is a purpose and a passion that I feel honored to do,” Kerri says. “When the idea came to me it was immediate that I needed to move ahead with complete trust. I feel uniquely designed to bring it to fruition. Not only because I have professional experience, but because I moved around a lot; went to more than a dozen schools and have never found a home until we moved north of the bay. Discovering and sharing this community is an honor. My hope is that others will feel the same, because by sharing we are helping each other.”

Contact Kerri by email, Kerri@hwy331.com