The North Side Boom

The North Side Boom

For decades, the pulse of Walton County has beat strongest near its sugar-white southern beaches. But a new crescendo is rising north of the bay: in Freeport and DeFuniak Springs, years of quiet are giving way to a booming rhythm of growth. These towns are evolving beyond scenic drive-throughs—they’re emerging as vibrant hubs of commerce and community.

A New Chapter Takes Flight in DeFuniak Springs

A New Chapter Takes Flight in DeFuniak Springs

On Friday morning, August 1, 2025,  a large crowd gathered for a moment years in the making as the City of DeFuniak Springs officially cut the ribbon on a brand-new terminal at its municipal airport. Former Florida Senator George Gainer, Representative Shane Abbott, and a long list of state and local officials were on hand to celebrate the $8.4 million project, which marks a major phase in the airport’s long-term expansion plan.

Fear is Not a Strategy

Fear is Not a Strategy

Here’s a bold idea: what if fear wasn’t the signal to scale back, but a cue to reassess and reinvest—with clarity?
Experienced strategists—those who understand the intersection of purpose and profitability—aren’t just line items in your budget. They are the ones who can spot blind spots, identify untapped revenue potential, and help articulate your value in a way that resonates in any economic cycle.

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